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Swiss Education Group Hotel Management

This cutting edge and comprehensive book—with contributions from the star faculty of Cornell University's School of Hotel Administration—offers the latest thinking on the best exercises and systems for hospitality management. A must for students and masters seeking to enter or exaggerate their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authorized counsel you need to:

• Develop and manage a multinational career and become a leader in the hospitality industry

• Maximize profits from franchise agreements, management contracts, and leases

• Understand and predict client choices, and motivate your staff to provide outstanding service

• Manage hospitality businesses and the real estate underlying the businesses

• Control costs, coordinate branding strategy, and manage operations all over multiple locations

From the Inside Flap

The world's leading school of hotel administration now offers a com-prehensive overview of the hospi-tality industry. Comprised of contributions from twenty-eight Cornell University faculty members, The Cornell School of Hotel Administration on Hospitality outlines all of the best exercises and hospitality management systems they instruct to their students.

Cornell's book covers cutting edge thinking and exercise within four key areas in the hospitality industry. The original division outlines your career path in hospitality. How do you break in? How do you develop yourself to become a leader? Learn the key skills, knowledge, and personality traits that will make this career a good fit for you. Section 2 explains how to attract the right customers, deliver the service they expect, and set the right price, all while managing laborers to achieve your firm's goals.

Section 3 focuses on how to achieve success by owning businesses, owning real estate underlying the businesses, or both, with an special importance and significance on profitability and cash flow. The final section covers the requisites for success at the corporate office: choose the right strategy, manage your brand, coordinate information, control costs, and apply the right schemes to achieve success at multiple locatings simultaneously.

Cornell University's School Of Hotel Administration, the primary collegiate program in hospitality management, was founded in 1922. Today, it is regarded as the world leader in it is field.

About the AuthorMichael C. Sturman is a Professor of Management and the Kenneth and Marjorie Blanchard Professor of Human Resources at Cornell University's School of Hotel Administration. His current exploration focuses on the affect of humane resource management on organizational performance and other occupation performance issues. He has written over one hundred articles, and is coauthor of Managing Quality Service in Hospitality: How Organizations Achieve Excellence in the Guest Experience.

Jack B. Corgel is a full professor at the School of Hotel Administration and served as the basi conductor of the school's Center for Hospitality Research. He consults with PKF Hospitality Research, where he helps manufacture new productions for the hotel industry based on property-level financial performance.

Rohit Verma is a Professor of Service Operations Management at the School of Hotel Administration, and likewise serves as the Executive Director for the Center for Hospitality Research (CHR). He has published over fifty articles in honored business journals, written a lot of CHR exploration reports, and routinely presents at major industry con-ferences. He is coauthor of Operations and Supply Chain Management for the 21st Century.

Most helpful client reviews

6 of 6 people found the following review helpful.
Great book!
By zzamba007
Cornell has written a very comprehensive reference which may be utile to all hospitality management and staff alike. I read it cover to cover and plan to share and dog-ear the pages extensively.

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